Philosophy
The Per AQUUM philosophy ‘luxury that dares to be different' translates into an imaginative experience at each retreat. We reject the idea that luxury is defined by thread counts or interiors dripping with gilded details. We take for granted that all elements of rooms, restaurants, bars, spa, etc. embody the highest levels of indulgence. But beyond that, we define luxury by space, by individual personality, by the atmosphere and vibe.
Each property brings its difference to life in a unique concept. At Huvafen Fushi, immerse yourself in a ‘Waking Dream', where surreal design and natural beauty form a very real dreamlike stage for your entire stay. Desert Palm embodies the difference of ‘Arabia Avant-garde', a sophisticated and contemporary contrast to traditional Middle Eastern luxury hotels; chic clean design, intriguing sculpture in abstracted forms, green expanses emerging from the desert.







